Get better print results with a good understanding of the printing process A good understanding of the printing process and how to set projects up for print is crucial to get the results you want to achieve. The printing process is nothing like the internet where...
When it comes to logo design, it’s imperative that the source file is vector. Why? Here are a the main reasons: Vector files can be enlarged to any size without losing quality. The logo can be saved out to any format from the original vector file. Vector files...
Whether you need a new logo design from scratch or if you already have a design, but it’s a low resolution raster jpeg, consider having a logo package done with it built in a vector file as the source file. See: “Why vector?” Your logo package would...
It’s All in the Vector What is vector? A vector file is built with a collection of geometric shapes and defined mathematically rather than pixels. It is the source graphic format that all logos should be buit in. The industry-standard vector illustration...
So you need a logo.What do you look for? What is the process? To understand what a logo is meant to do, we first must know what a logo is. A logo’s design is the visual representation of your brand, your visual identity, inspiring trust, admiration, loyalty and an...